Bounce House

Bounce House is a brand new bounce park that has evolved from the previous company ‘Spring City’. They also wanted a better, more refined online and physical presence.
An image of Bounce House website that I designed, demonstrating the website on mobile, to show that I offer responsive design.

Bounce House Inflatable Theme Park is 20,000 sq ft of unrivalled bouncing fun situated just 1 mile for Liverpool’s iconic Albert Dock.

The Brief –

Following A rebrand, Bounce House had moved from providing a children only service to offering adult only nights with a bar on site. They therefore wanted the branding to be available for a wider demographic.

They also wanted a better, more refined online and physical presence. They were not happy with the previous incarnation of their website, email campaigns and site branding as they felt they looked ‘cheap’.

After looking at competitors, I decided to look at different elements that would make the park stand out from the competition. I especially looked at nightclubs or venues that used their sites to drive digital engagement.

  • Branding – After looking through different brands and ideas I presented the idea of creating modern ‘Hacienda’ inspired internals and patterns, particularly chevrons, due to the branding being so recognisable. I also altered the colour palette and fonts to differentiate and modernise the concept.
  • Website – I was able to complete some basic wire framing and mock ups for this project and get to work on the website. The aim was to implement the chevrons, colours and utilise strong images throughout the website. Using my research I made the booking option easy by making it stand out on the menu bar.
  • Emails – I analysed the current email campaigns that were created by Bounce House and it became clear that there were not enough options for the user to click through to the website or booking, also aesthetically it didn’t look as professional as you would expect.

More Images

I also spent some considerable time pricing and designing the the walls for the play area, the idea was this was the place to play and it needed to look cool.